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Dear Marketing Professionals,

summer marks a special time in the trade show industry: After an eventful spring, there’s time to recharge and focus on the challenges and opportunities ahead this fall. Now is the time to refine concepts, develop ideas further, and lay the groundwork for successful trade show appearances.

 

So that you can focus entirely on your guests and conversations, we’ll take care of the rest. With strategically thought-out trade show concepts, creative design, and reliable execution, we create brand presentations that impress—both nationally and internationally. The result is trade show booths that not only attract attention but also leave a lasting impression.

 

We wish you a sunny summer, a successful start to your fall planning, and hope you enjoy reading our latest newsletter!

 

Warm regards,

Your team at ISINGERMERZ
Topics
VDMA joint stand at IFAT Munich
Complex shared stands require more than just good space planning: find out how ISINGERMERZ successfully delivered the VDMA’s stand at IFAT Munich with a clear structure, intelligent visitor flow and well-thought-out technology.
Our new chatbot: tradition meets technology
An AI-powered chatbot is now available to assist visitors to our website. It answers initial queries, helps visitors find their way around and provides a quick overview of our company and our services – round the clock, regardless of business hours.
 
ISIDesign Partition Walls, Reception Area
Reception areas featuring our ISIDesign partition system
Exhibition concept for a scalable brand presence at trade fairs
One concept, many applications: Discover how a scalable exhibition stand concept ensures brand visibility across different spaces and formats – efficiently, flexibly and with consistent brand recognition. This results in cost-effective solutions that adapt perfectly to any trade fair appearance.
From a school tour to becoming a journeyman carpenter
When Aphiwat visited ISINGERMERZ with his school class in 2023 for a factory tour, the initial aim was to gain an insight into the carpentry trade. Three years later, he has submitted his final project and is on the verge of successfully completing his apprenticeship as a carpenter.
From the workshop to the running track – ISINGERMERZ at the Ikano City Run
We usually spend our time planning at our desks and building exhibition stands in the workshop for clients all over the world. On 20 June, we swapped our computer mice, screwdrivers and saws for running shoes and took on a new challenge: the IKANO City Run in Wiesbaden.
Well thought-out. Scalable. Future-proof. Fränkische at Light+Building
For Light + Building 2026 in Frankfurt, we created Fränkische Rohrwerke’s exhibition stand based on a further developed exhibition concept. The slogan ‘Powering what really matters’ conveys the company’s innovative strength and brand message
Results
VDE Testing and Certification Institute
80 sqm exhibition stand at Light + Building in Frankfurt
Cargoline at Transport & Logistic in Munich
With 500 sqm of exhibition space, we’re on equal footing when it comes to digitalisation
our references
Your exhibition planning
What story do you want to tell?
Start project
Isinger + Merz GmbH
Telefon: +49 6122 9099-0
Siemensstraße 13
65205 Wiesbaden
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